SNet Social Media Marketing Campaign

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Ayo OluAyoola
Project Owner

SNet Social Media Marketing Campaign

Funding Requested

$20,000 USD

Expert Review
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Community
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Overview

A dynamic social media content marketing campaign for SingularityNet, designed to engage and expand the community. The campaign will leverage multimedia content, including informative X blog posts, engaging videos, and interactive webinars, to highlight SingularityNet's innovations and use cases. By featuring expert interviews, user testimonials, and behind-the-scenes looks at ongoing projects, we aim to foster a deeper connection with the community. Additionally, strategic partnerships with influencers and targeted ads will boost visibility and attract new members. This comprehensive approach will drive engagement and position SingularityNet as an industry leader.

Proposal Description

How Our Project Will Contribute To The Growth Of The Decentralized AI Platform

Our project aims to grow the SingularityNet AI platform by increasing awareness and engagement. Through multimedia content, expert interviews, and user testimonials, we'll showcase SingularityNet's innovations and practical applications. Strategic partnerships with influencers and targeted ads will expand visibility. This comprehensive approach will attract new users, developers, and partners, solidifying SingularityNet's position as a leading AI platform.

Our Team

Our team comprises experienced professionals with diverse backgrounds in AI, blockchain, marketing, and community engagement. Some of our major strengths include; AI tech expertise, communication and marketing, storytelling and copywriting and project management.

View Team

Company Name (if applicable)

7D Media & Entertainment

Competition and USPs

Yes, our initiative comes with clear, measurable goals, including:

Content Target and Timeline
Content to be created and posted on X(Twitter), Instagram, Facebook, TikTok, Youtube, Thread, and a dedicated blog site every day for six months.

Community Growth
Increase the SingularityNet community social media traffic by 50% within the campaign period.

Engagement Metrics
Achieve an average engagement rate of 5% across all content.

User Acquisition
Attract 1000 new users monthly to the platform through the campaign.

Partnership Development
Secure 2 new partnerships with influencers or organizations in the AI and blockchain space.


Content Performance
Achieve one million views for videos monthly, one million reads for X posts, and 10,000 attendees for webinars.

Proposal Video

Placeholder for Spotlight Day Pitch-presentations. Video's will be added by the DF team when available.

  • Total Milestones

    4

  • Total Budget

    $20,000 USD

  • Last Updated

    20 May 2024

Milestone 1 - Content and Strategy Development

Description

Social Media Handle and Blog Website SetUp Document trend research and social listening results Create a posting schedule and Calendar Develop Content Scripts for Videos/Shorts/Reels/Tiktok Develop title frameworks for blog and articles.

Deliverables

PTrend Research Report Content Plans (and Calendar) Content Scripting

Budget

$5,000 USD

Milestone 2 - Content Creation

Description

Articles and Blog writing Video production Video editing Pop-up events (Live Webinar and Space) Initiate collaboration with influencers.

Deliverables

Share content cloud links Identify and contact potential influencers and partners.

Budget

$6,000 USD

Milestone 3 - Content Posting and Monitoring

Description

Post Videos Publish Articles Engagement Analysis Publish/post community events Influencer posts User-generated contents(challenges and tasks) Pop up events (Live Webinar and Space)

Deliverables

Live posts Published articles Progress documentation

Budget

$5,000 USD

Milestone 4 - Evaluation and Reporting

Description

Process Feedback Create contents addressing feedback Project reporting

Deliverables

Live social media posts Published blog articles End of project report

Budget

$4,000 USD

Join the Discussion (5)

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5 Comments
  • 0
    commentator-avatar
    Gavriel
    Jun 11, 2024 | 6:21 PM

    I love the idea. I don't see any reference links to see samples of work. Can you provide? 

  • 0
    commentator-avatar
    Gombilla
    Jun 3, 2024 | 9:47 AM

    This would find good benefit to the marketing side of SNET. However, one possible concern associated with this SNet Social Media Marketing Campaign is the need for consistent and high-quality content creation. I also understand that maintaining a dynamic and engaging presence on social media requires a significant investment of time and resources to produce compelling blog posts, videos, webinars, and other multimedia content. How is the teamed prepared to handle these demands ?

    • 0
      commentator-avatar
      Ayo OluAyoola
      Jun 4, 2024 | 10:03 AM

      Thank you Gombilla for taking the time to read through our proposal.  You certainly have demonstrated that you have a keen knowledge of the demands of social media campaign, especially one drawn over a period of six months.    We have considered the toll the project will take on creativity and quality of consistency and it suffices to say that we up to the task.    As highlighted in our milestones, we will doing a lot of social media listening, this will help ascertain that our content are tailored to fit, solve problems and answer burning questions.    This is how we can guarantee that our work will get good engagement.    We are really grateful for your time. Could you please this project a good review as well? Thank you.   

  • 0
    commentator-avatar
    tommy graybeard
    May 23, 2024 | 2:49 AM

    I find your proposal to have extremely shaded KPIs/Deliverables that are measurable in the milestones. Could you clarify? Also your proposal is entirely focused on Snet happenings and SM, most of which is handled within the Snet Ambassador program. Please explain how your proposal passes rule 1 in the marketing pool -  Purpose: To expand the Deep Funding ecosystem by increasing community engagement, attracting new users, and supporting ongoing community projects that align with SingularityNET's goals of creating a democratic and decentralized AI landscape.

    • 0
      commentator-avatar
      Ayo OluAyoola
      May 23, 2024 | 12:02 PM

      Thank you, Tommy. I did reply to you in one of your comments earlier on.  The questions are: where are the new users, where can one find them, and how can one find these new users? The honest reply would be that one would find them via their phones as they jump(scroll) from one social media to another. And when one finds these new users what does one tell them? Another simple answer is to tell them about SNet and the existing wonderful solutions with the promise that SNeT is looking to welcome them as well.To be upfront, our team did think that this was fairly obvious as a concept. This brings us to your assertion saying "most of which is handled within the Snet Ambassador program", there is a difference between social media posting and social media marketing, the difference is in the content, the duration of the campaign and the journey it takes the audience on.Our project seeks to make targeted posts based on carefully researched and listened-to conversations every day for 180 days at a minimum across six social media platforms. We know that the Ambassador program is not doing that. As regards the KPIs across milestones, we have made necessary guarantees on our processes, which is where the guarantees should be. We guarantee what we will do, and we are careful to guarantee the numbers on platforms we do not have control over.   Thank you Tommy. Its been nice seeing your comments

Reviews & Rating

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7 ratings
  • 0
    user-icon
    Duke Peter
    Jun 10, 2024 | 8:13 AM

    Overall

    5

    • Feasibility 5
    • Viability 5
    • Desirabilty 5
    • Usefulness 5
    Increased Visibility For SNET

    Ayo's professional background as a marketer sets him apart and makes him capable of seeing this campaign through. This project will increase product awareness and participation of people in the ecosystem, and reputation for SNET. Well done Ayo, this is such a great initiative. 

  • 0
    user-icon
    Joseph Gastoni
    May 20, 2024 | 2:13 PM

    Overall

    4

    • Feasibility 4
    • Viability 4
    • Desirabilty 3
    • Usefulness 4
    a social media content marketing campaign for SNet

    This proposal outlines a social media content marketing campaign for SingularityNet. Here's a breakdown of its strengths and weaknesses:

    Feasibility:

    • High: Leveraging existing platforms and multimedia content creation methods makes this project highly feasible.
    • Strengths: The focus on a variety of content formats (blog posts, videos, webinars) caters to different audience preferences.
    • Weaknesses: Creating high-quality content consistently and managing multiple platforms requires a dedicated team and resources.

    Viability:

    • Moderate: Success depends on the quality and relevance of content, effectiveness of influencer partnerships, and achieving the ambitious user acquisition goals.
    • Strengths: The focus on community engagement, expert interviews, and user testimonials aligns with good social media practices.
    • Weaknesses: The proposal lacks details on the budget for influencer partnerships and targeted ads. Measuring the long-term impact on user retention and platform activity needs consideration.

    Desirability:

    • High: For users interested in AI, SingularityNet, and engaging content, this campaign can be desirable.
    • Strengths: The mix of informative, engaging, and behind-the-scenes content offers value to the audience.
    • Weaknesses: The focus on SingularityNet branding might need to be balanced with addressing broader AI trends and user interests.

    Usefulness:

    • Moderate-to-High: This project has the potential to significantly improve SingularityNet's social media presence, drive community engagement, and attract new users.
    • Strengths: The focus on a comprehensive content strategy with measurable goals aligns with successful social media marketing practices.
    • Weaknesses: The proposal lacks details on how the campaign will directly translate to user actions (e.g., platform sign-ups, project contributions) beyond general user acquisition numbers.

    Additional Points:

    • Developing a data-driven approach to track content performance and audience engagement is crucial for optimizing the campaign.
    • Building a strong community requires ongoing interaction and fostering two-way communication with followers.
    • Focusing on targeted influencer partnerships with engaged communities in the AI and blockchain space can be highly effective.

    Overall, the social media content marketing campaign proposal has a strong potential to be a valuable tool for SingularityNet. Focusing on high-quality content, strategic partnerships, and a data-driven approach can significantly increase brand awareness, community engagement, and potentially user acquisition. By clearly outlining the budget for influencer marketing and targeted ads, and refining the user acquisition goals to be more specific (e.g., sign-ups for specific use cases), this proposal can be even more impactful.

    Here are some strengths of this project:

    • Comprehensive approach with a variety of multimedia content formats and engagement strategies.
    • Focus on building a community through expert interviews, user testimonials, and fostering two-way communication.
    • Data-driven approach with measurable goals for content performance and audience growth.

  • 0
    user-icon
    CLEMENT
    Jun 3, 2024 | 9:50 AM

    Overall

    4

    • Feasibility 4
    • Viability 4
    • Desirabilty 4
    • Usefulness 4
    Campaign resonates with its target audience

    Hi Ayo. Great initiative putting this up. I believe your initiative has the potential to have a significant impact on the SingularityNet community and the broader AI community. Since you intend to leverage multimedia content, strategic partnerships with influencers, and targeted ads, the campaign can effectively increase visibility, attract new members, and position SingularityNet as a leader in the AI industry. Moreover, by fostering deeper connections with the community through expert interviews, user testimonials, and behind-the-scenes looks, your campaign can strengthen community engagement and support long-term growth and sustainability.

    Kudos to your team 

  • 0
    user-icon
    Tu Nguyen
    Jun 7, 2024 | 3:52 AM

    Overall

    4

    • Feasibility 4
    • Viability 4
    • Desirabilty 3
    • Usefulness 4
    SNet Social Media Marketing Campaign

    I find that in the milestones section, they should identify the time in which they will do the tasks. This will demonstrate the level of impact of the proposal. In addition, I feel that they should summarize the problem and solution of this proposal to make it easier for readers to understand the content of this proposal.

  • 0
    user-icon
    Vuthuthuy031096
    Jun 7, 2024 | 7:27 AM

    Overall

    4

    • Feasibility 4
    • Viability 4
    • Desirabilty 4
    • Usefulness 4
    Promote SNET to increase user awareness

    Propose a marketing campaign for SingularityNet to increase user awareness and attract them to participate in the ecosystem. This proposal deserves praise for its clear strategy, with measurable target metrics.
    1. Feasibility:
    - The group takes advantage of the media platform with a large number of visitors X (Twitter), Instagram, Facebook, TikTok, Youtube, Thread, and a dedicated blog to post media content about SNET. I find this proposal highly feasible, it will create a wave of multimedia communication.
    - Posting on different media will meet the needs and presence of users everywhere. The group posts daily content so it will provide information and knowledge seamlessly to users.
    - The team members have high capacity and diverse experience in the fields of communication, marketing, and Blockchain AI, so I think they can completely execute this project well to achieve the set goals.
    2. Viability:
    - The team must produce effective, attractive content to highlight SNET's information and knowledge above other information content to attract the community's attention for this project to exist. Castle.
    - I think the team should allocate specific budgets for each marketing communication platform and Partnership Development. Because advertising on media platforms will cost a lot of budget, not planning your budget carefully and carefully will be very expensive and wasteful.
    3. Desire:
    - People who are passionate about AI technology and cryptocurrency will look forward to this marketing campaign promoting the SNET brand because it helps them have an overview and improve their knowledge. The need for some marketing proposals to promote the SNET brand is really necessary.
    4. Usefulness:
    - Propose a comprehensive approach through social media platforms to help reach a wide audience and increase people's awareness of SNET.
    - The team not only does awareness marketing but also builds a growing community through expert interviews, user testimonials, and promoting community listening communication.

  • 0
    user-icon
    Max1524
    Jun 10, 2024 | 5:07 AM

    Overall

    3

    • Feasibility 2
    • Viability 3
    • Desirabilty 3
    • Usefulness 3
    Present more to increase Feasibility

    The team was very skillful in taking advantage of popular media platforms around the world such as X, Youtube,... to facilitate their proposal. I acknowledge this with admiration. But the other side that needs to be improved is that the content of the milestones needs to be supplemented with explanations so that readers can understand more about the technology the team is applying. From there, the Feasibility becomes clearer.

  • 0
    user-icon
    Nicolad2008
    Jun 9, 2024 | 3:50 AM

    Overall

    3

    • Feasibility 3
    • Viability 4
    • Desirabilty 4
    • Usefulness 3
    SNET Marketing Growth

    Projects with This Approach can create strong community engagement by celebrating SingularityNet's innovations and practical applications. Combining expert interviews, user testimonials, and behind-the-scenes looks at ongoing projects will increase trust and commitment from the community. Furthermore, strategic partnerships with influencers and targeted advertising will enhance visibility and attract new members. However, some limitations may include limited budgets, challenges in maintaining long-term community engagement, and high competitiveness in the AI ​​field. To appreciate real value, the project needs to demonstrate solid growth in attracting new users, developers and partners, as well as successful implementation of real-world AI applications .

Summary

Overall Community

3.9

from 7 reviews
  • 5
    1
  • 4
    4
  • 3
    2
  • 2
    0
  • 1
    0

Feasibility

3.7

from 7 reviews

Viability

4

from 7 reviews

Desirabilty

3.7

from 7 reviews

Usefulness

3.9

from 7 reviews

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